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Whiskas Stray Off the Path
role Art Director
year Winter 2026
type Brand Campaign
Cats love watching people play the hit game 'Stray' — and we want to give those cats even more content. This Stray DLC is awarded to selected community members across all gaming platforms. Players who complete the experience unlock a real-world reward: essential cat food is donated to local shelters in their name, turning gameplay into tangible impact for cats in need.
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